Attracting More Advertiser Spend

Christian Ashlock, an AdSense Optimization team manager at Google shares tips to help publishers attract more advertiser spend. Speeding Up in a Slowdown is a five-week educational series about speeding up your online publishing business in a slowdown. Each Thursday from mid June - mid July 2009 we'll share tips about using AdSense and other Google products, as well as general online publishing advice, that you can apply to your business today.

AdSense for search

AdSense for search is now powered by Custom Search, meaning publishers have more advanced customization options for their search results and ads. Options include keyword tuning, vertical search, and selecting the placement of ads on search results pages.